The Higher Logic Thrive Marketing Professional (Thrive Marketing Professional) for Salesforce integration provides an effective way to harness the strengths of Salesforce and Thrive Marketing Professional for effective and efficient eMarketing campaigns. Thrive Marketing Professional provides valuable deliverability services, advanced reporting, and campaign consultation.
This integration delivers the following functionality:
- Retrieve a list of Contact reports from Salesforce.
- Retrieve a list of Lead reports from Salesforce.
- Sync target groups, which include Salesforce report details and counts.
- Support Lead to Contact conversion.
- Use Salesforce fields for personalization within Thrive Marketing Professional mailings.
- Perform unsubscribe, resubscribe, emails sent, and emails and opened writebacks.
This integration works with the Unlimited and Enterprise editions of Salesforce. The Salesforce API license is also required. This integration was designed using Version 20 of Salesforce.