The WebLink integration provides a powerful way to harness the strengths of WebLink and Communications Professional for effective and efficient eMarketing campaigns. Communications Professional provides valuable deliverability services, advanced reporting, and campaign consultation.

WebLink features

You'll benefit from the following features:

• Sync Profile Data from WebLink to lists (interests) in Communications Professional.
• Manage records through user-defined data syncs between Communications Professional and WebLink.
• Automatically refresh your through nightly data syncs.

WebLink personalizations

Personalizations allow you to draw information values directly from your WebLink database so that they can be used in Communications Professional mailings. All profiles that have an email list Affiliation Code have the following information sent to Communications Professional:

• Profile Name
• Email Address
• Member Since Date
• City
• State
• Zip

WebLink syncing

To use the WebLink integration, you'll need to sync your database. The WebLink user instructions for syncing with Communications Professional can be found at the WebLink help center. Please note that this requires you to have a login with WebLink.

After you've configured your integration, WebLink syncs your profiles and Interest lists with your Communications Professional subscribers. Additionally, each night, it automatically populates the Contact Records and Unsubscribes (Do Not Email flags) in WebLink. If you want to manually push these data at any time, you can do so in the Mass Communicator in WebLink.

Keep in mind that if you want to manually push data from Weblink, you'll need to first create an Interest in Communications Professional. This interest must have the same name as the affiliation code in your WebLink query. This guarantees that your sync will succeed. If not, you'll see the sync in your Communications Professional Upload History, but the sync will not create a new target group.

1. Navigate to Communications > Send Mass Communication in WebLink.
2. Click the Informz Manual Integration tab.
3. Select the Affiliation Code lists in WebLink that you want to sync with Informz.
   All profiles that belong to the selected Affiliation Codes are added as subscribers in Informz. If the Affiliation Code is an interest in Communications Professional, the subscribers are also added to the corresponding target group.
4. Select a date range for profiles that have been added/updated to update the list in Communications Professional.
   Choose a smaller date range for a faster manual sync. Set the date to any previous year to be sure that you capture all profiles.
5. Click Sync Lists with Informz.

The sync runs in the background and you'll be notified via email when the sync is complete along with the results of the sync.

IP address allowlists

To run the manual sync from your machine, the IP address from which you are accessing the internet must be allowlisted by Communications Professional. You can determine your IP address by Googling "What is my IP" and then contacting Communications Professional to allowlist that IP address.