This article...
- Describes Page Tags and how they facilitate grouping your tracked pages.
- Details how to access your Page Tags in the Admin interface.
- Explains how to create Page Tags and assign them to your tracked pages.
- Describes how to manage your Page Tags and their page assignments.
- Links to the Web Tracking Report article for additional information.
Page Tags are a way for you to "group" pages of your site on which activity is being tracked. The Page Tags tab of the Web Tracking Reports page has data for each of your tagged pages.
You can create and manage Page Tags in order to:
- group pages using whatever "logic" works for your account,
- quickly review all of your page visits and those to pages of your unique groupings,
- more easily determine which groups of pages gets more visits (the Pageviews column), and
- check other data (e.g., the Avg. Duration and Entrances columns) for metrics on how the groups of pages "perform" versus one another.
EXAMPLE: If you have a blog that contains 15 articles, you can assign the same tag to each article page. Then, in addition to the various reporting data for the blog in the Web Tracking Report, you get reporting data for each article page that has been interacted with.
Before you begin, make sure that any required Higher Logic Thrive Marketing Professional (Thrive Marketing Professional) Web Tracking codes have been added to your website as described in Enable Web Tracking.
Create a Page Tag
To create a page tag:
- In the Admin interface, navigate to Web Tracking.
The Web Tracking Report opens on the Overview tab.
- Click the Page Tags tab.
- Click Assign Tags to Pages to open the dialog.
The dialog lists the pages that are available to be tagged and the pages that are already tagged (the Selected Pages field).
- Click Edit Tags.
- On the tag-management dialog, click + New Tag.
- Specify a name for the new tag and click Submit.
- Verify that the new tag is listed on the tag-management dialog.
TIP: Repeat these steps to create additional tags.
When you have finished, close the tag-management dialog to return to the Assign Tags to Pages dialog and continue as described in the next section.
Manage your Page Tags
You can manage your Page Tags in a variety of ways and in various places.
On the Page Tags tab of the Web Tracking Report page, you can:
- use the buttons above the table to manage the tags as described in the table below.
- click and drag a column divider to adjust the column width.
- click and hold a column header and drag it left or right to reposition it in the table.
- click a column header to sort the data on that column (click again to reverse the sort order). The sort order is indicated by small up and down arrows.
- hover on the menu icon to the left of a tag and select Pages to open an overlay dialog that lists the pages that have been assigned that tag and the pages' tracked metrics. That dialog has similar management options.
- click the Assign Tags to Pages button and, on the overlay dialog, click Edit Tags. On the next overlay dialog (which is shown in #5 in the procedure above), you can edit (i.e., rename) and delete Page Tags.
| Option | Use to... |
|---|---|
| Search | Search for one or more instances of the report metric based on similarities. Click the dropdowns to select your criteria and click Find. |
| Reset | Clear any search criteria that you have applied and restore the original set of report results. |
| Columns | Open the column-chooser pop up where you can add, remove, and re-order columns to customize which data display and how. |
| Export |
Export the top-most 5,000 rows of the report to Microsoft Excel
(click Download Excel File in the pop
up).
NOTE: If the report exceeds 5,000 rows, the system displays a pop-up message with an Email the file button. Click the button to receive an email message that contains the password-protected file. In the next pop up, note the password. |
| Target | Open a pop up and create a Target Group "on the fly". |
Tag pages
This section describes how to manage (add, remove) tag assignments for the pages of your website.
- On the Assign Tags to Pages dialog, click the Tag dropdown and select a tag.
- In the Available Pages field, click the URL of a page that you want to tag.
The page URL now displays in the Selected Pages field and the tag is automatically added to that page.
- While on this dialog, you can:
- Click the URLs for any other pages that you want to have this tag.
- Click the Tag dropdown and select a different tag to manage its page assignments.
- Click a URL in the Selected Pages field to remove the tag from that page; the URL returns to the Available Pages field.
- Review your page selections to ensure you've added all the pages you want for the selected tag.
- Click Close.
On the Page Tags tab, again, review the list to verify that any new tags are listed. The columns will populate with data as the page gets visited.
Tagged pages in the report
After a tagged page has been visited, the activity data and metrics for that page will display on the Page Tags tab of the Web Tracking Report.
The data are grouped by page tag.
This page-tag grouping makes it easier for you to quickly view the activity metrics for each tag.
To learn about the other tabs of the Web Tracking Report, see Web Tracking Reports Page in Admin.