It's important that the contact records in your Higher Logic Thrive Marketing Enterprise (Thrive Marketing Enterprise) account are complete and up-to-date. This is the best way to ensure that your messages reach the intended audience.

Thrive Marketing Enterprise offers two methods of records-management: spreadsheet uploads and integration sync. You can use each of these to create contact records and to update their details.

NOTE: The integration sync method requires that your Thrive Marketing Enterprise account be integrated with an AMS/CRM database.

Spreadsheet upload

Admins can use this method to create and update the contact records in their Thrive Marketing Enterprise account.

NOTE: This method is also available to customers who have Higher Logic Thrive Platform (Thrive Platform), which incorporates Higher Logic Thrive Community (Thrive Community).

The creating and updating of records is achieved by:

• preparing a spreadsheet with the required fields and contact data,
• saving it as a .CSV file, and
• uploading it to Thrive Marketing Enterprise.

The spreadsheet serves as your "database," and is the authoritative source for future record creation and updates.

TIP: Higher Logic recommends that you make and save a copy of your upload spreadsheet.

Upload considerations

• This method does not use an API, FTP, or other direct integration between Thrive Marketing Enterprise and an AMS/CRM.
• Higher Logic provides a single-column spreadsheet as a template for this method.

IMPORTANT: The spreadsheet must remain a single-column .CSV file to better ensure the success of the upload.

• New contact records and updates to existing records must be performed via a fresh upload process.

Higher Logic provides and maintains:

• The documentation for processing the file uploads. See Upload Contacts.
• The user interface for processing the file uploads.

Each customer/subscriber is responsible for:

• Managing records via the uploads based on Higher Logic's documentation. See Upload Contacts.
• Any workflows required in order to capture contact-change requests.

Integration sync

Thrive Marketing Enterprise integrates with several AMS and CRM databases.

The complete list of available integrations can be found in Thrive Marketing Enterprise Integrations.

• The integrated database is the authoritative source for future record creation and updates.
• Contact records from an integrated database can be synced into Thrive Marketing Enterprise.