A blog is a free-form posting of thought or commentary, usually maintained by an individual or groups of individuals with regular entries.
Most blogs serve as a platform for opinions and contain posts on one subject or topic, while other blogs serve as personal online diaries. In today's digital world, blogs have become increasingly popular; more than likely, you've seen, read, or at least heard of a blog.
Blogs in society & business
Over the years, blogs have become increasingly important to organizations as a method of social networking and an outlet for their communication strategy. Blogs allow their members to connect and share ideas in a less structured manner, and they often enable readers to post comments and rate articles, providing even more opportunities for them to interact with each other. More and more, blogs are evolving into more than just a way to communicate: They have become a way to reflect on life, express opinions, and share commonalities.
Blogs in your Online Community
Higher Logic understand the power and importance of blogs, so a Blogs module is automatically included with every Online Community site. Blog articles:
- Can be published at the community and user levels, and
- Be made available to the entire site, specific communities, or externally to users who aren't members of your community.
In Online Community's blogs, you can tag blog articles to make them easier to organize and find, and you can rate blog articles that are of interest to you.
In your community's blogs, everyone has the opportunity to contribute blog articles to express their views, share industry best practices, and demonstrate their knowledge on a particular topic.
Engage!
Your membership is a valuable part of your industry; why not give it a voice through the power of blogs?
Publish your own blog articles to start an exchange of ideas and to share your thoughts with your peers, and through your exchange, you'll get a chance to learn what their ideas and thoughts are.
Related articles
Now that you have a better understanding of what a blog is and how your community site members can benefit from one, jump into the following articles to: