Marketing Automation Enterprise (MA Enterprise) gives you the ability to create Subject Lines that can then be chosen when creating an email message.

Permissions

When enabling Pre-defined Subject Lines for your account, an Admin user may determine that only certain users should be allowed to use this functionality.

NOTE: If the Enterprise feature is enabled in your account, Pre-defined Subject Lines can be set as a configurable Enterprise asset.

To access your Pre-defined Subject Lines:

1. Access the Admin interface.
2. Navigate to Messages > Options > Predefined Subject Line.

Use this page to create, edit, and delete Pre-defined Subject Lines.

Create a Pre-defined Subject Line

• In the text field, type a subject line and click Go.

Subject lines can contain and can start with letters, numerals, and special characters.

The page will refresh and your new Pre-defined Subject Line will display in the list. Also, the subject line will now be available from the dropdown when users are sending email messages. 

Manage your Pre-defined Subject Lines

The Manage section displays your account's Pre-defined Subject Lines.

• Subject lines that start with special characters will display first. These will be followed by subject lines that start with a numeral, then standard "A" to "Z" sorting.
• Use the delete and edit options as described below.

Edit a Pre-defined Subject Line

You can change the text of a Subject Line.

1. Click the pencil icon next to a subject line in the list.
2. On the Edit page, make your changes.
3. Click Submit.

Back on the Subject Line page, a message at the top of the page confirms the edit. Review the list to verify before navigating away.

Delete a Pre-defined Subject Line

You can delete a Subject Line that you no longer use.

1. Click the X next to a subject line in the list.
2. On the Delete page, verify that this is the subject line that you want to delete.
3. Click Submit.

Back on the Subject Line page, a message at the top of the page confirms the deletion.

NOTE: Deleted values might remain available in the "create" field; select and click Submit to re-use.