The Microsoft Dynamics CRM (MSCRM) integration with Higher Logic Thrive Marketing Enterprise (Thrive Marketing Enterprise) uses the Microsoft Dynamics CRM API.

• This integration is compatible with all Higher Logic-supported browsers.

Integration requirements

• Microsoft Dynamics CRM
• Experience with the Thrive Marketing Enterprise product, including using the Real Magnet Upload Scheduler (RMUS)
• Experience with Microsoft Dynamics CRM, including how to create Marketing Lists and Views

Integration benefits

After the integration is established, you can schedule the upload of data to Thrive Marketing Enterprise with a comprehensive, daily activity sync.

• Upload Marketing Lists and Views
• Automatic and manual syncing of groups
• Use of Microsoft Dynamics CRM fields for personalization in a message
• Mailing activity tracking written to Contact records in Microsoft Dynamics CRM under Activity
• Unsubscribe/Resubscribe tracking information added to Contact record in Microsoft Dynamics CRM

IMPORTANT: The Microsoft Dynamics CRM integration does not support Thrive Marketing Enterprise Landing Pages.