As you employ your email-marketing strategies, you'll inevitably want to understand the high-level metrics from your mailings. The Message Summary Reports (MSR) offer a birds-eye view of all of your mailings — and you can apply filters to refine which data you want the reports to contain.
NOTE: References to Message Summary Reports reflect a rebranding initiative. Message Summary Reports and Mailing Summary Reports refer to the same set of reports with the same options and functionality.
TIP: Also check out the Mailing Activity Report for metrics specific to each mailing.
Access the Message Summary Reports
Classic Admin interface
- Navigate to Mailings > Reports > Mailing Summary Reports.
New Admin Experience
- Navigate to Messages > Reports > Message Summary Reports.
Message Summary Reports options
After specifying filters to refine which data you want the reports to contain, click the View Reports tab to choose a report to view.
NOTE: Click the + sign next to a report category to expand the category and access its reports, as shown below.
Use the links below to access the individual articles that detail the reports in each category.